1. Your Agreement with Attribution
1.1 Your use of the Attribution service is governed by this agreement (the “Terms”). “Attribution” means Attribution Inc. and its subsidiaries or affiliates involved in providing the Attribution Service. The “Attribution Services” means the services Attribution makes available through this website, including this website, the Attribution cloud computing platform, the Attribution API, the Attribution Add-ons, and any other software or services offered by Attribution in connection to any of those.
1.2 In order to use the Attribution Services, you must first agree to the Terms. You can agree to the Terms by actually using the Attribution Services. You understand and agree that Attribution will treat your use of the Attribution Services as acceptance of the Terms from that point onwards.
1.3 If you have entered into or enter into a master subscription agreement with a reseller of Attribution, that master subscription agreement shall not apply to Attribution Services, and Attribution Services shall not be considered a service or product or part of any service or product under such master subscription agreement, unless otherwise expressly agreed in writing by the reseller.
1.4 You may not use the Attribution Services if you are a person barred from receiving the Attribution Services under the laws of the United States or other countries, including the country in which you are resident or from which you use the Attribution Services. You affirm that you are over the age of 13, as the Attribution Services are not intended for children under 13.
1.5 You agree your purchases of Attribution Services are not contingent on the delivery of any future functionality or features or dependent on any oral or written public comments made by Attribution or any of its affiliates regarding future functionality or features.
2. Your Account and Use of the Attribution Services
2.1 You must provide accurate and complete registration information any time you register to use the Attribution Services. You are responsible for the security of your passwords and for any use of your account. If you become aware of any unauthorized use of your password or of your account, you agree to notify Attribution immediately.
2.2 Your use of the Attribution Services must comply with all applicable laws, regulations and ordinances, including any laws regarding the export of data or software.
2.3 You agree not to (a) access (or attempt to access) the administrative interface of the Attribution Services by any means other than through the interface that is provided by Attribution in connection with the Attribution Services, unless you have been specifically allowed to do so in a separate agreement with Attribution, or (b) engage in any activity that interferes with or disrupts the Attribution Services (or the servers and networks which are connected to the Service).
2.4 Your account has “hard” and “soft” usage limits, as further explained here (or such URL as Attribution may provide). The Attribution Services does not permit you to exceed the hard usage limits. Attribution reserves the right to enforce soft usage limits in its sole discretion, which may result in Attribution refusing to track users to whom you serve web pages via the Attribution Services (“End Users”). Repeated exceeding of the hard or soft usage limits may lead to termination of your account.
2.5 You may use the Attribution Services only to track marketing campaigns on the Attribution infrastructure. You may not access the Attribution Services for the purpose of bringing an intellectual property infringement claim against Attribution or for the purpose of creating a product or service competitive with the Attribution Services.
3. Service Policies and Privacy
3.1 You agree to comply with the Attribution Acceptable Use Policy available at acceptable use policy (the “Acceptable Use Policy”) which is incorporated herein by this reference and which may be updated from time to time.
3.3 You agree that you will protect the privacy and legal rights of the End Users of your application. You must provide legally adequate privacy notice and protection for End Users. If End Users provide you with user names, passwords, or other login information or personal information, you must make the users aware that the information will be available to your application and to Attribution.
4. Fees for Use of the Attribution Services
4.1 Subject to the Terms, the Attribution Services is provided to you without charge up to certain limits. Usage over this limit requires your purchase of additional resources or services.
4.2 For all purchased resources and services, we will charge your credit card on a monthly basis or at the interval indicated in Attribution fees and payment policies, if different. Late payments may bear interest at the rate of 1.5% per month (or the highest rate permitted by law, if less). Charges are exclusive of taxes. You are responsible for paying all taxes and government charges, and all reasonable expenses and attorneys fees Attribution incurs collecting late amounts. To the fullest extent permitted by law, you waive all claims relating to charges unless claimed within 60 days after the charge (this does not affect your credit card issuer rights). Charges are solely based on Attribution’s measurements of your use of the Attribution Services, unless otherwise agreed to in writing. To the fullest extent permitted by law, refunds (if any) are at the discretion of Attribution and only in the form of credit for the Attribution Services. Nothing in these Terms obligates Attribution to extend credit to any party. You acknowledge and agree that any credit card and related billing and payment information that you provide to Attribution may be shared by Attribution with companies who work on Attribution’s behalf, such as payment processors and/or credit agencies, solely for the purposes of checking credit, effecting payment to Attribution and servicing your account. Attribution may also provide information in response to valid legal process, such as subpoenas, search warrants and court orders, or to establish or exercise its legal rights or defend against legal claims. Attribution shall not be liable for any use or disclosure of such information by such third parties. Attribution reserves the right to discontinue the provision of the Attribution Services to you for any late payments.
4.3 Attribution may change its fees and payment policies for the Attribution Services by notifying you at least fifteen (15) days before the beginning of the billing cycle in which such change will take effect. Changes to the fees or payment policies will be posted on the website (or such other URL Attribution may provide from time to time). Any outstanding balance becomes immediately due and payable upon termination of the Terms for any reason.
4.4 You may not create multiple accounts to simulate or act as a single user or otherwise access the Attribution Services in a manner intended to avoid incurring fees.
5. Content on the Attribution Services and Take Down Obligations
5.1 You understand that all information (such as data files, written text, computer software, music, audio files or other sounds, photographs, videos or other images) to which you may have access as part of, or through your use of, the Attribution Services are the sole responsibility of the person from which such content originated. All such information is referred to below as the “Content.” The term Content shall specifically exclude the web application that you create using the Attribution Services and any source code written by you to be used with the Attribution Services (collectively, “Applications”).
5.2 Attribution reserves the right (but shall have no obligation) to remove any or all Content from the Attribution Services.
5.3 You agree that Attribution has no responsibility or liability for the deletion or failure to store any Content and other communications maintained or transmitted through use of the Service. You further acknowledge that you are solely responsible for securing and backing up your Applications and any Content.
6. Proprietary Rights
6.1 You acknowledge and agree that Attribution (or Attribution’s licensors) own all legal right, title and interest in and to the Attribution Services, including any intellectual property rights which subsist in the Attribution Services (whether those rights happen to be registered or not, and wherever in the world those rights may exist).
6.2 Except as provided in Section 8, Attribution acknowledges and agrees that it obtains no right, title or interest from you (or your licensors) under these Terms in or to any Content or Applications that you create, submit, post, transmit or display on, or through, the Attribution Services, including any intellectual property rights which subsist in that Content and the Application (whether those rights happen to be registered or not, and wherever in the world those rights may exist). Unless you have agreed otherwise in writing with Attribution, you agree that you are responsible for protecting and enforcing those rights and that Attribution has no obligation to do so on your behalf.
7. License from Attribution and Restrictions
7.1 Attribution gives you a personal, worldwide, royalty-free, non-assignable and non-exclusive license to use the software provided to you by Attribution as part of the Attribution Services as provided to you by Attribution. This license is for the sole purpose of enabling you to use and enjoy the benefit of the Attribution Services as provided by Attribution, in the manner permitted by the Terms.
7.2 You may not (and you may not permit anyone else to): (a) copy, modify, create a derivative work of, reverse engineer, decompile or otherwise attempt to extract the source code of the Attribution Services or any part thereof, unless this is expressly permitted or required by law, or unless you have been specifically told that you may do so by Attribution, in writing (e.g., through an open source software license); or (b) attempt to disable or circumvent any security mechanisms used by the Attribution Services or any applications running on the Attribution Services.
7.3 Open source software licenses for components of the Attribution Services released under an open source license constitute separate written agreements. To the limited extent that the open source software licenses expressly supersede these Terms, the open source licenses govern your agreement with Attribution for the use of the components of the Attribution Services released under an open source license.
7.4 Attribution hereby grants you a limited, non-exclusive, royalty-free, non-transferable license, with no right to sub-license, to display the Attribution trademarks and/or logos as provided here (“Marks”) for the sole purpose of promoting or advertising that you use the Attribution Services. You agree that all goodwill generated through your use of the Attribution Marks shall inure to the benefit of Attribution.
8. License from You
8.1 Attribution claims no ownership or control over any Content or Application. You retain copyright and any other rights you already hold in the Content and/or Application, and you are responsible for protecting those rights, as appropriate. By submitting, posting or displaying the Content on or through the Attribution Services you give Attribution a worldwide, royalty-free, and non-exclusive license to reproduce, adapt, modify, translate, publish, publicly perform, publicly display and distribute such Content for the sole purpose of enabling Attribution to provide you with the Attribution Services. Furthermore, by creating an Application through use of the Attribution Services, you give Attribution a worldwide, royalty-free, and non-exclusive license to reproduce, adapt, modify, translate, publish, publicly perform, publicly display and distribute such Application for the sole purpose of enabling Attribution to provide you with the Attribution Services.
8.2 By adding a collaborator to your Application, you hereby grant to that user a non-exclusive, royalty-free, non-transferable license, with no right to sub-license, to use, display, perform, reproduce, modify, publish, distribute, list information regarding, edit, translate and analyze such Application(s) and Content as permitted by the relevant Attribution Services functionality or features for the sole purpose of collaborating on development of the Application(s).
8.3 You may choose to or we may invite you to submit comments or ideas about the Attribution Services, including without limitation about how to improve the Attribution Services or our products (“Ideas”). By submitting any Idea, you agree that your disclosure is gratuitous, unsolicited and without restriction and will not place Attribution under any fiduciary or other obligation, and that we are free to use the Idea without any additional compensation to you, and/or to disclose the Idea on a non-confidential basis or otherwise to anyone.
8.4 You agree that Attribution, in its sole discretion, may use your trade names, trademarks, service marks, logos, domain names and other distinctive brand features in presentations, marketing materials, customer lists, financial reports and Web site listings (including links to your website) for the purpose of advertising or publicizing your use of the Attribution Services.
9.1 Attribution may make available through the Attribution Services additional features, functionality, and services offered by its third-party partners (“Add-ons”). Your use of Add-ons is subject to these Terms and to the applicable fees. You acknowledge for each Add-on you subscribe to or purchase through the Attribution Services, these Terms constitute a binding agreement between you and the third party licensor of that Add-on (“the Add-on Provider”) only. The Add-on Provider of each Add-on is solely responsible for that Add-on, the content therein, and any claims that you or any other party may have relating to that Add-on or your use of that Add-on. You acknowledge that you are purchasing the license to each Add-on from the Add-on Provider of that Add-on; Attribution is acting as agent for the Add-on Provider in providing each such Add-on to you; Attribution is not a party to the license between you and the Add-on Provider with respect to that Add-on; and Attribution is not responsible for that Add-on, the content therein, or any claims that you or any other party may have relating to that Add-on or your use of that Add-on. You acknowledge and agree that Attribution, and Attribution’s subsidiaries, are third party beneficiaries of the agreement between you and the Add-on Provider for each Add-on, and that Attribution will have the right (and will be deemed to have accepted the right) to enforce such license against you as a third party beneficiary thereof.
9.2 By subscribing to or purchasing an Add-on, you grant Attribution permission to share your Application, Content, and user information with the Add-on Provider as necessary in order to provide you the Add-on.
9.3 The license granted to you to use any Add-on is personal to you, and is not sublicensable to your End Users. You may not provide or resell Add-ons to others.
10.1 Attribution may, and you grant us permission to, make recommendations via the Attribution Services for products or services we think may be of interest to you based on your Application(s), Content, and/or use of the Attribution Services. We will never make recommendations directly to your End Users.
11. Modification and Termination of the Attribution Services
11.1 Attribution is constantly innovating in order to provide the best possible experience for its users. You acknowledge and agree that the form and nature of the Attribution Services which Attribution provides may change from time to time without prior notice to you, subject to the terms in Section 4.3. Changes to the form and nature of the Attribution Services will be effective with respect to all versions of the Attribution Services; examples of changes to the form and nature of the Attribution Services include without limitation changes to fee and payment policies, security patches, added functionality, and other enhancements.
11.2 You may terminate these Terms at any time by canceling your account on the Attribution Services. You will not receive any refunds if you cancel your account.
11.3 You agree that Attribution, in its sole discretion and for any or no reason, may terminate your account or any part thereof. You agree that any termination of your access to the Attribution Services may be without prior notice, and you agree that Attribution will not be liable to you or any third party for such termination.
11.4 You are solely responsible for exporting your Content and Application(s) from the Attribution Services prior to termination of your account for any reason, provided that if we terminate your account, we will provide you a reasonable opportunity to retrieve your Content and Application(s).
11.5 Upon any termination of the Attribution Services or your account these Terms will also terminate, but Sections 6.1, 11, 12, 13, 14, and 18 shall continue to be effective after these Terms are terminated.
12. EXCLUSION OF WARRANTIES
12.1 NOTHING IN THESE TERMS, INCLUDING SECTIONS 12 AND 13, SHALL EXCLUDE OR LIMIT Attribution’S WARRANTY OR LIABILITY FOR LOSSES WHICH MAY NOT BE LAWFULLY EXCLUDED OR LIMITED BY APPLICABLE LAW.
12.2 YOU EXPRESSLY UNDERSTAND AND AGREE THAT YOUR USE OF THE Attribution SERVICE IS AT YOUR SOLE RISK AND THAT THE Attribution SERVICES ARE PROVIDED “AS IS” AND “AS AVAILABLE.”
12.3 Attribution, ITS SUBSIDIARIES AND AFFILIATES, AND ITS LICENSORS MAKE NO EXPRESS WARRANTIES AND DISCLAIM ALL IMPLIED WARRANTIES REGARDING THE Attribution SERVICES, INCLUDING IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE AND NON-INFRINGEMENT. WITHOUT LIMITING THE GENERALITY OF THE FOREGOING, Attribution, ITS SUBSIDIARIES AND AFFILIATES, AND ITS LICENSORS DO NOT REPRESENT OR WARRANT TO YOU THAT: (A) YOUR USE OF THE Attribution SERVICES WILL MEET YOUR REQUIREMENTS, (B) YOUR USE OF THE Attribution SERVICES WILL BE UNINTERRUPTED, TIMELY, SECURE OR FREE FROM ERROR, AND © USAGE DATA PROVIDED THROUGH THE Attribution SERVICES WILL BE ACCURATE.
13. LIMITATION OF LIABILITY
13.1 SUBJECT TO SECTION 12.1 ABOVE, YOU EXPRESSLY UNDERSTAND AND AGREE THAT Attribution, ITS SUBSIDIARIES AND AFFILIATES, AND ITS LICENSORS SHALL NOT BE LIABLE TO YOU FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL CONSEQUENTIAL OR EXEMPLARY DAMAGES WHICH MAY BE INCURRED BY YOU, HOWEVER CAUSED AND UNDER ANY THEORY OF LIABILITY. THIS SHALL INCLUDE, BUT NOT BE LIMITED TO, ANY LOSS OF PROFIT (WHETHER INCURRED DIRECTLY OR INDIRECTLY), ANY LOSS OF GOODWILL OR BUSINESS REPUTATION, ANY LOSS OF DATA SUFFERED, COST OF PROCUREMENT OF SUBSTITUTE GOODS OR SERVICES, OR OTHER INTANGIBLE LOSS.
13.2 THE LIMITATIONS ON Attribution’S LIABILITY TO YOU IN PARAGRAPH 13.1 ABOVE SHALL APPLY WHETHER OR NOT Attribution HAS BEEN ADVISED OF OR SHOULD HAVE BEEN AWARE OF THE POSSIBILITY OF ANY SUCH LOSSES ARISING.
14.1 You agree to hold harmless and indemnify Attribution, and its subsidiaries, affiliates, officers, agents, employees, advertisers, licensors, suppliers or partners (collectively “Attribution and Partners”) from and against any third party claim arising from or in any way related to (a) your breach of the Terms, (b) your use of the Attribution Services, © your violation of applicable laws, rules or regulations in connection with the Attribution Services, or (d) your Content or your Application, including any liability or expense arising from all claims, losses, damages (actual and consequential), suits, judgments, litigation costs and attorneys’ fees, of every kind and nature. In such a case, Attribution will provide you with written notice of such claim, suit or action.
15. Copyright Policy
15.1 You agree to set up a process to respond to notices of alleged infringement that comply with the United States’ Digital Millennium Copyright Act (“DMCA notices”). It is Attribution’s policy to respond to DMCA notices or other applicable copyright laws and to terminate the accounts of repeat infringers. We reserve the right to take down content upon receipt of a valid DMCA notice.
16. Other Content
16.1 The Attribution Services may include hyperlinks to other web sites or content or resources or email content. Attribution may have no control over any web sites or resources which are provided by companies or persons other than Attribution.
16.2 You acknowledge and agree that Attribution is not responsible for the availability of any such external sites or resources, and does not endorse any advertising, products or other materials on or available from such web sites or resources.
16.3 You acknowledge and agree that Attribution is not liable for any loss or damage which may be incurred by you or your End Users as a result of the availability of those external sites or resources, or as a result of any reliance placed by you on the completeness, accuracy or existence of any advertising, products or other materials on, or available from, such web sites or resources.
17. Changes to the Terms
17.1 Attribution may make changes to the Terms from time to time. If we change the Terms in any substantive way, we will give you at least seven (7) days notice before the changes take effect, during which period of time you may reject the changes by terminating your account.
17.2 You understand and agree that if you use the Attribution Services after the date on which the Terms have changed, Attribution will treat your use as acceptance of the updated Terms.
18. General Legal Terms
18.1 The Terms constitute the whole legal agreement between you and Attribution and govern your use of the Attribution Services (but excluding any services which Attribution may provide to you under a separate written agreement), and completely replace any prior agreements between you and Attribution in relation to the Attribution Services.
18.2 There are no third party beneficiaries to these Terms. The parties are independent contractors, and nothing in these Terms creates an agency, partnership or joint venture.
18.3 If Attribution provides you with a translation of the English language version of these Terms, the English language version of these Terms will control if there is any conflict.
18.4 You agree that Attribution may provide you with notices, including those regarding changes to the Terms, by email, regular mail, or postings on the Attribution Services. By providing Attribution your email address, you consent to our using the email address to send you any notices required by law in lieu of communication by postal mail.
18.5 You agree that if Attribution does not exercise or enforce any legal right or remedy which is contained in the Terms (or which Attribution has the benefit of under any applicable law), this will not be taken to be a formal waiver of Attribution’s rights and that those rights or remedies will still be available to Attribution.
18.6 Attribution shall not be liable for failing or delaying performance of its obligations resulting from any condition beyond its reasonable control, including but not limited to, governmental action, acts of terrorism, earthquake, fire, flood or other acts of God, labor conditions, power failures, and Internet disturbances.
18.7 The Terms, and your relationship with Attribution under the Terms, shall be governed by the laws of a state state and country of Attribution’s choosing without regard to its conflict of laws provisions. You agree to submit to the exclusive jurisdiction of a court chosen by Attribution to resolve any legal matter arising from the Terms.
18.8 Neither party may assign any of its rights or obligations under these Terms, whether by operation of law or otherwise, without the prior written consent of the other party (not to be unreasonably withheld). Notwithstanding the foregoing, either party may assign the entirety of its rights and obligations under these Terms, without consent of the other party, to its affiliate or in connection with a merger, acquisition, corporate reorganization, or sale of all or substantially all of its assets not involving a direct competitor of the other party. A party’s sole remedy for any purported assignment by the other party in breach of this paragraph shall be, at the non-assigning party’s election, termination of your use of the Attribution Services upon written notice to the assigning party.
18. License Re-use
This document is an adaptation of the Heroku Terms of Service which are an adaptation of the Google App Engine Terms of Service. The original work has been modified. Google, Inc. and Heroku Inc. are not connected with and do not sponsor or endorse Attribution or its use of the work.