Multi-Touch Attribution

Visibility

Integrate and analyze every marketing touch, channel and account across a buyer’s journey, down to individual buyers.

Multi-Touch Attribution

Usability

Easy setup and a smart interface with intuitive workflows offer advanced visualizations and unlimited reporting flexibility.

Multi-Touch Attribution

Fidelity

Detailed performance data, a patented attribution engine and rules-based cohorts that audit every click - deliver precise allocation of conversion & revenue.

Get Unmatched Functionality

Enable every marketing team member to improve their campaigns with tools not found in other software solutions

Multi-Touch Attribution

1Identify Overlapping Campaigns

Finding campaigns that overlap create opportunities for stronger message continuity and campaign cohesiveness.

Multi-Touch Attribution

2Detailed User History

Attribution keeps a full browsing history for each user across multiple devices. Drill down to the individual user to solve anomalies or learn about their discovery process.

Multi-Touch Attribution

3See Your Return On Ad Spend By Cohort

Find out exactly how long it takes to break even on your ad spend.

Get credit for conversions that occur months after your marketing investment.

Multi-Touch Attribution

4Compare Your Return On Investment

Compare sources by channel, or campaign over time.

Multi-Touch Attribution

5See Unattributed Journey To Conversion

Review user level touchpoints for every conversion in a date range. Look for patterns that support opportunities to optimize your campaigns.

Multi-Touch Attribution

6Customize Your Models With Simple Settings

Get powerful customizations “out of the box” – no special coding or implementation necessary.

Need a more custom model? We’re happy to build one upon request.

Multi-Touch Attribution

G2 Crowd honored us Best Estimated ROI

Attribution was named Best Estimated ROI in its category based on a combination of estimated time to achieve ROI and time to go live.

Multi-Touch Attribution
Multi-Touch Attribution
Multi-Touch Attribution
Multi-Touch Attribution
Multi-Touch Attribution
Multi-Touch Attribution

A Bizible Alternative

Discover why Attribution is more powerful than Bizible for your B2B multi-touch attribution strategy.