Benefits of Attribution and Outbrain Together


Amplify Tracking

Link Outbrain analytics to Attribution and see the true cost and revenue impact of your Outbrain ads. Never struggle to correctly report on and / or compare Outbrain ROAS to AdRoll, Facebook, Google or other content distribution.


Outbrain Native Ads

Use Attribution auto-tagging to easily track your Outbrain native ads without affecting any UTM tags you have in place to tell you which ad a customer has clicked, eliminating errors and scaling online ad operations.


Optimize RPM and CPM

Attribution provides a single source of truth for how ads from Outbrain and other channels are impacting revenue at every touch point along your buyer’s journey, so you can quickly compare the true ROI to optimize your marketing mix.

See What Marketers Have To Say About Using Attribution

Attribution was easy to set up and use. Love their integrations to LinkedIn, Facebook, Google, and others… We now have one unbiased source to track and compare performance ad channels.

Set Up Your Outbrain Integration In Minutes

Go on, take the next step to simplify data-driven marketing:

The Attribution EcoSystem

Connect to popular ad platforms and marketing technologies. Attribution offers more integrations than any other solution on the market.