Conversion Tracking
Automatically track Reddit Ad conversions and revenue impact using dynamic URL parameters like CAMPAIGN_ID to connect the dots.
Optimize Ad Spend
Get a unified view of how Reddit Ads and other channels impact revenue at each touchpoint to optimize budget allocation.
Granular Performance Insights
Dig into granular Reddit attribution data to identify top performing campaigns, ad groups, and creative and scale what works.
How it works
How to Connect Attribution with Reddit Ads
Quickly connect your platforms with just a few clicks and start measuring the full impact of each marketing touchpoint and campaign.
Connect Attribution with Reddit Ads
To track your Reddit Ads campaigns in Attribution, you’ll need to use UTM tags on your ad URLs. Once connected, Attribution will automatically pull in your Reddit Ads spend data every 24 hours.
Connect Attribution with Optimizely
To integrate Attribution with Optimizely, simply connect your Optimizely account in the Attribution dashboard. Once connected, Attribution will automatically pull in your Optimizely data to provide a holistic view of your marketing performance.
Connect sales, lead and conversion data with ad spend
By integrating Reddit Ads and Optimizely with Attribution, you can track the full customer journey from ad click to conversion. See exactly how your Reddit ad spend impacts key business metrics in Optimizely.
Use cases
How different companies use The Attribution Platform to optimize ROI
B2B
Identify which touchpoints drive qualified leads and revenue across long sales cycles.
B2C
Pinpoint high-converting channels and optimize spend across fast-moving customer journeys.
E-Commerce
Track ad performance across platforms and attribute sales down to the SKU level.
SaaS
Connect marketing campaigns to product signups, demos, and recurring revenue.
