Automatically Track ROAS
Automatically connect your Magento ecommerce sales to Google Ads spend to easily see your true return on ad spend (ROAS) without manual reporting.
Optimize Ad Performance
Get granular attribution data down to the ad level to optimize your Google Ads budget for the campaigns and keywords driving the most sales and profit.
Improve Marketing ROI
See a unified view in Attribution of how your Google Ads and other marketing channels work together to impact sales, so you can tune your full mix to maximize ROI.
How it works
How to integrate Google Ads and Magento
Seamlessly link your ad spend to sales data in just a few clicks with Attribution.
Connect Attribution with Google Ads
To integrate Attribution with Google Ads, simply connect your Google Ads account in the Attribution settings. Attribution will then automatically pull spend data and use Google’s auto-tagging to track ad clicks.
Connect Attribution with Magento
After setting up your Magento account, integrate Attribution to automatically connect your ecommerce sales data to your marketing spend from various channels. This integration enables you to track the true ROI of each touchpoint and optimize your budget for maximum conversions and profit.
Connect sales, lead and conversion data with ad spend
Automatically connect your Magento ecommerce sales to Google Ads spend to see true return on ad spend. Easily compare granular attribution data to optimize your budget and drive more sales.
Use cases
How different companies use The Attribution Platform to optimize ROI
B2B
Identify which touchpoints drive qualified leads and revenue across long sales cycles.
B2C
Pinpoint high-converting channels and optimize spend across fast-moving customer journeys.
E-Commerce
Track ad performance across platforms and attribute sales down to the SKU level.
SaaS
Connect marketing campaigns to product signups, demos, and recurring revenue.
“Best no-nonsense tool I’ve found to get a complete view of traffic attribution”
Willem B.
G2 Validated Reviewer & Verified User
“We’re able to show the actual ROI per ad campaign, and see in real time how our CPL plays out.”
Michelle B.
G2 Validated Reviewer & Verified User
