Your home for multi-touch attribution.
- Get superior marketing insights with granular data at every touchpoint to understand your “true” CAC.
- Monitor promising channels, focus on what converts, and stop poor performers across paid and organic.
- Boost ROI, improve ROAS, and decrease your CAC Payback like never before with data that’s 100% auditable.
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Fragmented data doesn’t drive revenue. Attribution does.
Traditional MTA
Aggregated paid & organic channel data
An intuitive UI unites analytics data on one dashboard, saving time and effort.
Fragmented data siloes creates disonnect
Centralizing data across channels requires slow, manual consolidation.
Multi-touch attribution to track “true” CAC
Detailed reporting validates spend and informs budget allocation for higher ROI.
Limited insight into spend effectiveness
Mid-market companies can’t confidently validate ad spend or budget effectively.
Accurate, real-time and auditable attribution
Custom API seamlessly syncs channels in real time for a full data snapshot.
Multi-touch attribution that you can’t audit
Experimental marketing channels and data sources go untracked.
Features
All you need for auditable growth.
Enable every marketing and growth team member to improve their campaigns with tools not found in other software solution.
Understand every touchpoint’s influence on your unit economics
Get precise data that goes beyond the moment of conversion. Monitor touchpoints by channel, campaign, and user for CAC, payback, and LTV-CAC metrics.
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Retain customers for the long run —from first visit to repeat purchase
ID and tag web visitors to understand their lifetime journeys. Then, lean into the strategies that attract your best customers, so you can convert more like them.
Track every dollar spent end-to-end on both paid & organic programs
Validate your marketing investments with absolute spend clarity. Find out what initiatives perform best, optimize what works, and scale the winning strategy.
How It Works
Attribution that actually works.
Used by 1,000+ high-growth B2B, SaaS and E-Commerce teams, Attribution transforms every touchpoint into attributable insights.
Case studies
Get deep dives on how Attribution has helped customers in various industries.
“If you’re looking to save time and sanity when trying to knit your marketing data together, Attribution is a useful tool to give you insights and take a lot of that lift off your plate.”
Perin Adams
GTM Business Systems Manager @Vendr