Automatically Tag Content to Ad Campaigns
Automatically tag website content in WordPress to campaigns from Reddit Ads and other marketing channels to understand how your content impacts revenue.
Compare Channels in Real-Time
Easily compare granular attribution data at the touchpoint, conversion path, and channel level to optimize your budget across Reddit Ads and other channels.
Optimize Return on Ad Spend
Get a holistic view of your marketing effectiveness with detailed CPA, ROAS and customer LTV to optimize ad spend and maximize sales.
How it works
How to integrate Reddit Ads and WordPress
Simplify attribution with effortless connections between Reddit Ads, WordPress, and your conversion data.
Connect Attribution with Reddit Ads
To track your Reddit campaigns, use UTM tags with dynamic URL parameters like {{CAMPAIGN_ID}}, {{ADGROUP_ID}} and {{AD_ID}}. Once connected, Attribution will pull spend data and may require some one-time filter tweaks to align with your tagging structure.
Connect Attribution with WordPress
Automatically tag website content in WordPress to marketing campaigns and channels. Easily compare granular attribution data to optimize your budget and maximize conversions and profit.
Connect sales, lead and conversion data with ad spend
Automatically connect WordPress form submissions and WooCommerce sales to your Reddit ad campaigns in Attribution. See exactly which Reddit ads are generating leads, customers and revenue.
Use cases
How different companies use The Attribution Platform to optimize ROI
B2B
Identify which touchpoints drive qualified leads and revenue across long sales cycles.
B2C
Pinpoint high-converting channels and optimize spend across fast-moving customer journeys.
E-Commerce
Track ad performance across platforms and attribute sales down to the SKU level.
SaaS
Connect marketing campaigns to product signups, demos, and recurring revenue.
