Connect Reddit Ads to Marketo Leads
Automatically connect leads generated in Marketo to your Reddit ad spend to see the full ROI of your Reddit campaigns.
Optimize Reddit Ad Targeting
See which Reddit campaigns and ad sets are driving the most qualified leads to optimize your targeting and creative.
Measure Reddit’s Impact on Pipeline
Understand how your Reddit ads are impacting pipeline and revenue in Marketo to prove and improve Reddit’s ROI.
How it works
How to integrate Reddit Ads and Marketo
Effortlessly link your platforms in just three simple steps with Attribution.
Connect Attribution with Reddit Ads
To track your Reddit campaigns in Attribution, you’ll need to use UTM tags. We recommend using a combination of Reddit’s dynamic URL parameters like {{CAMPAIGN_ID}}, {{ADGROUP_ID}} and {{AD_ID}}.
Connect Attribution with Marketo
After setting up a new API user in Marketo, simply enter your Munchkin ID and the API user’s Client ID and Client Secret into Attribution. Attribution will then start pulling in leads and activity data to connect with your ad spend and other marketing data.
Connect sales, lead and conversion data with ad spend
By integrating Marketo and Reddit Ads with Attribution, you can automatically connect leads and conversions from Marketo to your Reddit ad spend. This allows you to see the full ROI and impact of your Reddit campaigns on pipeline and revenue.
Use cases
How different companies use The Attribution Platform to optimize ROI
B2B
Identify which touchpoints drive qualified leads and revenue across long sales cycles.
B2C
Pinpoint high-converting channels and optimize spend across fast-moving customer journeys.
E-Commerce
Track ad performance across platforms and attribute sales down to the SKU level.
SaaS
Connect marketing campaigns to product signups, demos, and recurring revenue.
