Facebook Ads + Zendesk Integration

Connect Facebook Ads and Zendesk to track true campaign performance, eliminate manual tagging, and optimize your marketing mix for higher ROI.

Zendesk Facebook Ads Integration

Automatically Track Ad Spend and Revenue

Connect Facebook Ads to Attribution to automatically track ad spend and tie revenue back to campaigns, ad sets, and ads to calculate true ROAS.

Granular Tracking with Auto-Tagging

Attribution auto-tags destination URLs with a unique Facebook Ad ID, enabling granular tracking of audience data, cost-per-click and more without manual UTM parameters.

Optimize Marketing Mix with Multi-Touch Data

Get a holistic view of how Facebook Ads and other channels impact revenue at each touchpoint to optimize budget allocation and improve overall marketing ROI.

How it works

How to integrate Facebook Ads and Zendesk

Seamlessly connect your platforms in just a few clicks and let Attribution do the heavy lifting.

Connect Attribution with Facebook Ads

Attribution integrates with Facebook Ads to automatically pull ad spend data and append unique tracking parameters to your ad URLs. This allows Attribution to tie together ad clicks with website visits to track the full customer journey and measure true ROAS.

Connect Attribution with Zendesk

Sign into your Zendesk account and set up a webhook to automatically send leads and opportunities to Attribution. This will allow Attribution to connect your marketing channels and campaigns to the true ROI.

Connect sales, lead and conversion data with ad spend

By integrating Facebook Ads and Zendesk with Attribution, you can automatically connect your Facebook ad spend to the leads, sales and other conversions happening in Zendesk. This allows you to see the full ROI and impact of your Facebook Ads on downstream revenue and customer events.

Use cases

How different companies use The Attribution Platform to optimize ROI

B2B

Identify which touchpoints drive qualified leads and revenue across long sales cycles.

B2C

Pinpoint high-converting channels and optimize spend across fast-moving customer journeys.

E-Commerce

Track ad performance across platforms and attribute sales down to the SKU level.

SaaS

Connect marketing campaigns to product signups, demos, and recurring revenue.

“Best no-nonsense tool I’ve found to get a complete view of traffic attribution”

Willem B.
G2 Validated Reviewer & Verified User

“We’re able to show the actual ROI per ad campaign, and see in real time how our CPL plays out.”

Michelle B.
G2 Validated Reviewer & Verified User

All The Integrations That Matter

Go under the hood on attribution.

Out-of-the-box attribution models make it easy to connect to your advertising and conversion platforms. Measure LTV:CAC and CAC Payback instantly, without the need for a large data team.

Check out integrations

Hear from High-Growth Customers

Loved by 1,000+ companies — B2B, SaaS, E-Commerce, Marketplaces and more.

Want to know the hardest thing about multi-touch attribution? Finding a platform that actually tells you everything a visitor does from first visit to first purchase and beyond. We’ve got you covered.

Attribution’s platform ended up being the foundational technology for our entire marketing program.

Aaron Cort

First Head of Marketing @ClickUp

Attribution provides an additional analytics layer that helps brands investigate and understand how creators impact the greater user journey.

Victor Feijó

Head of Engineering @Superfiliate

If you’re looking to save time and sanity when trying to knit your marketing data together, Attribution is a useful tool to give you insights and take a lot of that lift off your plate.

Perin Adams

GTM Business Systems Manager @Vendr

Attribution enables us to understand what role each channel plays in the funnel. A higher CPA might be acceptable because we can see clearly that channel is bringing more people into the funnel.

John Gareau

CRO @Seraphina Therapeutics

Trusted by 1,000+ companies