Automatically Track Facebook Ad Conversions
Easily connect Facebook Ads to Attribution to automatically track ad spend and tie leads and revenue back to specific ads and campaigns.
Detailed Facebook Ad Tracking Without UTM Parameters
Attribution’s auto-tagging appends the Facebook Ad ID to destination URLs, enabling granular tracking of ad performance and ROAS without manual UTM tagging.
Optimize Marketing ROI Across Channels
Gain a holistic view of how Facebook Ads and other marketing channels impact revenue at each touchpoint to optimize budget allocation and improve overall return on marketing spend.
How it works
How to integrate Facebook Ads and Hubspot
Seamlessly link your ad spend to revenue in just a few clicks with Attribution’s powerful integrations.
Connect Attribution with Facebook Ads
Integrate Attribution with Facebook Ads to automatically pull ad spend data and append unique tracking parameters to your ad URLs. This allows Attribution to tie together ad clicks with revenue to calculate true ROAS.


Connect Attribution with Hubspot
To integrate Attribution with Hubspot, simply connect your Hubspot account in the Attribution dashboard. Attribution will automatically track lead stage changes, deal stage changes, and revenue from closed won deals as conversion events.
Connect sales, lead and conversion data with ad spend
By integrating Facebook Ads and Hubspot with Attribution, you can automatically connect your Facebook ad spend to leads and sales in Hubspot. This allows you to see the true ROI and revenue impact of your Facebook advertising at a granular level.

Use cases
How different companies use The Attribution Platform to optimize ROI
B2B
Identify which touchpoints drive qualified leads and revenue across long sales cycles.
B2C
Pinpoint high-converting channels and optimize spend across fast-moving customer journeys.
E-Commerce
Track ad performance across platforms and attribute sales down to the SKU level.
SaaS
Connect marketing campaigns to product signups, demos, and recurring revenue.