Bing Ads + Recurly Integration

Connect Bing Ads and Recurly to track true ROAS, optimize campaign performance, and measure subscription revenue by marketing channel.

Automatically Track ROAS

Easily connect your Bing Ads spend and Recurly subscription revenue to see the true return on ad spend of every marketing touch.

Optimize Bing Ad Performance

Get granular attribution data to compare Bing campaigns, ad groups and keywords to know which are driving the most revenue.

Simplify Subscription Attribution

Automatically capture key Recurly events and revenue in The Attribution Platform to measure subscription performance by marketing channel.

How it works

How to integrate Bing Ads and Recurly

Simplify attribution and unlock insights by connecting Bing Ads and Recurly with Attribution in just a few clicks.

Connect Attribution with Bing Ads

To integrate Attribution with Bing Ads, enable auto-tagging in your Bing Ads account settings. Then connect your Bing Ads account in the Attribution platform to start tracking ad spend and conversions.

Connect Attribution with Recurly

To integrate Attribution with Recurly, sign into your Recurly account and configure a new webhook endpoint. Enter your Attribution Project ID as the username, and Attribution will start receiving events and reporting revenue from Recurly within minutes.

Connect sales, lead and conversion data with ad spend

By integrating Recurly and Bing Ads with Attribution, you can automatically connect subscription billings to ad spend across channels. This gives you a holistic view of how your marketing efforts are impacting revenue.

Use cases

How different companies use The Attribution Platform to optimize ROI

B2B

Identify which touchpoints drive qualified leads and revenue across long sales cycles.

B2C

Pinpoint high-converting channels and optimize spend across fast-moving customer journeys.

E-Commerce

Track ad performance across platforms and attribute sales down to the SKU level.

SaaS

Connect marketing campaigns to product signups, demos, and recurring revenue.

“Best no-nonsense tool I’ve found to get a complete view of traffic attribution”

Willem B.
G2 Validated Reviewer & Verified User

“We’re able to show the actual ROI per ad campaign, and see in real time how our CPL plays out.”

Michelle B.
G2 Validated Reviewer & Verified User

All The Integrations That Matter

Go under the hood on attribution.

Out-of-the-box attribution models make it easy to connect to your advertising and conversion platforms. Measure LTV:CAC and CAC Payback instantly, without the need for a large data team.

Check out integrations

Hear from High-Growth Customers

Loved by 1,000+ companies — B2B, SaaS, E-Commerce, Marketplaces and more.

Want to know the hardest thing about multi-touch attribution? Finding a platform that actually tells you everything a visitor does from first visit to first purchase and beyond. We’ve got you covered.

Attribution’s platform ended up being the foundational technology for our entire marketing program.

Aaron Cort

First Head of Marketing @ClickUp

Attribution provides an additional analytics layer that helps brands investigate and understand how creators impact the greater user journey.

Victor Feijó

Head of Engineering @Superfiliate

If you’re looking to save time and sanity when trying to knit your marketing data together, Attribution is a useful tool to give you insights and take a lot of that lift off your plate.

Perin Adams

GTM Business Systems Manager @Vendr

Attribution enables us to understand what role each channel plays in the funnel. A higher CPA might be acceptable because we can see clearly that channel is bringing more people into the funnel.

John Gareau

CRO @Seraphina Therapeutics

Trusted by 1,000+ companies