AdRoll + Stripe Integration

Connect AdRoll and Stripe to track ROAS in real-time, optimize your ad spend across channels, and improve marketing ROI with actionable data.

Automatically Track Ad Spend and Revenue

Attribution connects your AdRoll ad spend to Stripe revenue, giving you a real-time view of ROAS without manual reporting.

Optimize Budget Across Channels

See granular performance data to compare AdRoll to other channels and optimize spend for the most conversions and profit.

Improve Marketing ROI

Get a holistic view of marketing performance with detailed CPA, ROAS, and LTV data to reduce costs and grow revenue.

How it works

How to integrate AdRoll and Stripe

Simplify multi-touch attribution by connecting AdRoll and Stripe through Attribution in just a few clicks.

Connect Attribution with AdRoll

Attribution integrates with AdRoll, allowing you to see the cost, visits, conversions and revenue of your AdRoll campaigns in one dashboard. Connecting is simple – just click the ‘Connect AdRoll’ button on the Attribution integrations page and authenticate your account.

Connect Attribution with Stripe

Sign into Attribution and visit the Settings page. Click the link to connect Stripe, then sign in with your Stripe account credentials to complete the integration.

Connect sales, lead and conversion data with ad spend

Integrate Attribution with AdRoll and Stripe to automatically connect your purchase events and revenue to ad spend from AdRoll campaigns. See your true return on ad spend (ROAS) and optimize your marketing budget.

Use cases

How different companies use The Attribution Platform to optimize ROI

B2B

Identify which touchpoints drive qualified leads and revenue across long sales cycles.

B2C

Pinpoint high-converting channels and optimize spend across fast-moving customer journeys.

E-Commerce

Track ad performance across platforms and attribute sales down to the SKU level.

SaaS

Connect marketing campaigns to product signups, demos, and recurring revenue.

“Best no-nonsense tool I’ve found to get a complete view of traffic attribution”

Willem B.
G2 Validated Reviewer & Verified User

“We’re able to show the actual ROI per ad campaign, and see in real time how our CPL plays out.”

Michelle B.
G2 Validated Reviewer & Verified User

All The Integrations That Matter

Go under the hood on attribution.

Out-of-the-box attribution models make it easy to connect to your advertising and conversion platforms. Measure LTV:CAC and CAC Payback instantly, without the need for a large data team.

Check out integrations

Hear from High-Growth Customers

Loved by 1,000+ companies — B2B, SaaS, E-Commerce, Marketplaces and more.

Want to know the hardest thing about multi-touch attribution? Finding a platform that actually tells you everything a visitor does from first visit to first purchase and beyond. We’ve got you covered.

Attribution’s platform ended up being the foundational technology for our entire marketing program.

Aaron Cort

First Head of Marketing @ClickUp

Attribution provides an additional analytics layer that helps brands investigate and understand how creators impact the greater user journey.

Victor Feijó

Head of Engineering @Superfiliate

If you’re looking to save time and sanity when trying to knit your marketing data together, Attribution is a useful tool to give you insights and take a lot of that lift off your plate.

Perin Adams

GTM Business Systems Manager @Vendr

Attribution enables us to understand what role each channel plays in the funnel. A higher CPA might be acceptable because we can see clearly that channel is bringing more people into the funnel.

John Gareau

CRO @Seraphina Therapeutics

Trusted by 1,000+ companies