Quora Ads + Marketo Integration

Connect Quora Ads and Marketo to track campaign performance, optimize ad spend, and measure true ROI across your full B2B funnel.

Automatically Track Ad Spend

Easily connect Quora Ads to Attribution to automatically track ad spend, visits, conversions and revenue in one unified dashboard.

Granular Campaign Insights

Get detailed performance data on Quora campaigns, ad sets, and ads to optimize your marketing budget for maximum ROI.

Connect Quora Ads to Marketo Leads

Tie Quora ad spend to lead and opportunity data in Marketo to understand the full funnel impact and ROI of your Quora campaigns.

How it works

How to integrate Quora Ads and Marketo

Effortlessly connect Quora Ads and Marketo in just three simple steps with Attribution.

Connect Attribution with Quora Ads

To integrate Attribution with Quora Ads, connect your Quora Ads account in the Attribution dashboard. Attribution will then automatically pull ad spend data and add unique tracking parameters to your Quora ad URLs.

Connect Attribution with Marketo

After signing into your Marketo account as an Admin, get your Munchkin ID and API credentials. Then enter those details into your Attribution settings to establish the integration between the two platforms.

Connect sales, lead and conversion data with ad spend

By integrating Marketo and Quora Ads with Attribution, you can automatically connect leads and conversions to ad spend data. This provides a holistic view of how your Quora ads are impacting revenue at every touchpoint.

Use cases

How different companies use The Attribution Platform to optimize ROI

B2B

Identify which touchpoints drive qualified leads and revenue across long sales cycles.

B2C

Pinpoint high-converting channels and optimize spend across fast-moving customer journeys.

E-Commerce

Track ad performance across platforms and attribute sales down to the SKU level.

SaaS

Connect marketing campaigns to product signups, demos, and recurring revenue.

“Best no-nonsense tool I’ve found to get a complete view of traffic attribution”

Willem B.
G2 Validated Reviewer & Verified User

“We’re able to show the actual ROI per ad campaign, and see in real time how our CPL plays out.”

Michelle B.
G2 Validated Reviewer & Verified User

All The Integrations That Matter

Go under the hood on attribution.

Out-of-the-box attribution models make it easy to connect to your advertising and conversion platforms. Measure LTV:CAC and CAC Payback instantly, without the need for a large data team.

Check out integrations

Hear from High-Growth Customers

Loved by 1,000+ companies — B2B, SaaS, E-Commerce, Marketplaces and more.

Want to know the hardest thing about multi-touch attribution? Finding a platform that actually tells you everything a visitor does from first visit to first purchase and beyond. We’ve got you covered.

Attribution’s platform ended up being the foundational technology for our entire marketing program.

Aaron Cort

First Head of Marketing @ClickUp

Attribution provides an additional analytics layer that helps brands investigate and understand how creators impact the greater user journey.

Victor Feijó

Head of Engineering @Superfiliate

If you’re looking to save time and sanity when trying to knit your marketing data together, Attribution is a useful tool to give you insights and take a lot of that lift off your plate.

Perin Adams

GTM Business Systems Manager @Vendr

Attribution enables us to understand what role each channel plays in the funnel. A higher CPA might be acceptable because we can see clearly that channel is bringing more people into the funnel.

John Gareau

CRO @Seraphina Therapeutics

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