LinkedIn Ads + Pipedrive Integration

Connect LinkedIn Ads and Pipedrive to identify contacts, track deal progress, and measure true ROI on your B2B campaigns.

Pipedrive LinkedIn Ads Integration

Identify Contacts

After connecting Pipedrive with The Attribution Platform, your Pipedrive contacts will automatically become identified visitors in Attribution and any changes will be tracked as events.

Track Deal Changes

Any changes to your Pipedrive deals will be tracked as events in Attribution, including marking a deal as ‘won’ to calculate return on ad spend.

Attribute LinkedIn Ads

Automatically connect your LinkedIn ad spend to leads generated in Pipedrive to track true ROI and optimize your ad campaigns.

How it works

How to integrate LinkedIn Ads and Pipedrive

Effortlessly link your platforms in just a few clicks and unlock powerful attribution insights.

Connect Attribution with LinkedIn Ads

Attribution enables dynamic tagging of LinkedIn Ad URLs, adding parameters to track which ad was clicked. Connect your LinkedIn Ads account in the Attribution settings to start tracking conversions and attributing revenue to your LinkedIn campaigns.

Connect Attribution with Pipedrive

To integrate Attribution with Pipedrive, contact help@attributionapp.com with your Pipedrive API key. Once connected, Pipedrive contacts will automatically become identified visitors in Attribution and any changes to contacts or deals will be tracked as events.

Connect sales, lead and conversion data with ad spend

When you integrate LinkedIn and Pipedrive with Attribution, you can automatically track leads from LinkedIn ads in Pipedrive and connect that data to your ad spend. This allows you to see the full ROI of your LinkedIn campaigns and optimize your budget.

Use cases

How different companies use The Attribution Platform to optimize ROI

B2B

Identify which touchpoints drive qualified leads and revenue across long sales cycles.

B2C

Pinpoint high-converting channels and optimize spend across fast-moving customer journeys.

E-Commerce

Track ad performance across platforms and attribute sales down to the SKU level.

SaaS

Connect marketing campaigns to product signups, demos, and recurring revenue.

“Best no-nonsense tool I’ve found to get a complete view of traffic attribution”

Willem B.
G2 Validated Reviewer & Verified User

“We’re able to show the actual ROI per ad campaign, and see in real time how our CPL plays out.”

Michelle B.
G2 Validated Reviewer & Verified User

All The Integrations That Matter

Go under the hood on attribution.

Out-of-the-box attribution models make it easy to connect to your advertising and conversion platforms. Measure LTV:CAC and CAC Payback instantly, without the need for a large data team.

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Hear from High-Growth Customers

Loved by 1,000+ companies — B2B, SaaS, E-Commerce, Marketplaces and more.

Want to know the hardest thing about multi-touch attribution? Finding a platform that actually tells you everything a visitor does from first visit to first purchase and beyond. We’ve got you covered.

Attribution’s platform ended up being the foundational technology for our entire marketing program.

Aaron Cort

First Head of Marketing @ClickUp

Attribution provides an additional analytics layer that helps brands investigate and understand how creators impact the greater user journey.

Victor Feijó

Head of Engineering @Superfiliate

If you’re looking to save time and sanity when trying to knit your marketing data together, Attribution is a useful tool to give you insights and take a lot of that lift off your plate.

Perin Adams

GTM Business Systems Manager @Vendr

Attribution enables us to understand what role each channel plays in the funnel. A higher CPA might be acceptable because we can see clearly that channel is bringing more people into the funnel.

John Gareau

CRO @Seraphina Therapeutics

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