Automatic Conversion Tracking
Seamlessly connect your Pipedrive leads and deals to your Facebook ad spend to track true ROI without manual effort.
Granular Campaign Insights
Get detailed data on how your Facebook campaigns and ad sets are impacting pipeline and revenue in Pipedrive.
Closed-Loop Reporting
Easily see how Facebook ad clicks turn into Pipedrive contacts, opportunities and customers to optimize performance.
How it works
How to integrate Facebook Ads and Pipedrive
Seamlessly connect Facebook Ads and Pipedrive in just three simple steps with The Attribution Platform.
Connect Attribution with Facebook Ads
Attribution integrates with Facebook Ads to automatically pull ad spend data and append unique tracking parameters to your ad URLs. This allows Attribution to tie together ad clicks with conversions to calculate granular ROAS data.
Connect Attribution with Pipedrive
To integrate Attribution with Pipedrive, contact help@attributionapp.com with your Pipedrive API key. Once connected, Pipedrive contacts will automatically become identified visitors in Attribution and any changes to contacts or deals will be tracked as events.
Connect sales, lead and conversion data with ad spend
Once Facebook Ads and Pipedrive are integrated with Attribution, you can track how your Facebook ad spend impacts leads, sales pipeline and revenue in Pipedrive. See the true ROI of your campaigns by connecting the dots between ad clicks and closed deals.
Use cases
How different companies use The Attribution Platform to optimize ROI
B2B
Identify which touchpoints drive qualified leads and revenue across long sales cycles.
B2C
Pinpoint high-converting channels and optimize spend across fast-moving customer journeys.
E-Commerce
Track ad performance across platforms and attribute sales down to the SKU level.
SaaS
Connect marketing campaigns to product signups, demos, and recurring revenue.
