Benefits of Attribution and Zendesk Together
Auto Conversion Tracking
Automatically connects your leads and opportunities in Zendesk Sell to spend from LinkedIn, Google, AdRoll, and other marketing channels and campaigns. Never struggle to know the true ROI for your touches, which ones are working, and which ones need to go.
Turbocharge Demand Gen
See how upper-funnel marketing activities are impacting lower-funnel results. Easily compare granular attribution data at the touchpoint level to better optimize your budget to yield the most MQLs, pipeline, and wins and align sales and marketing at a whole new level.
Optimize Return on Marketing
Attribution and Zendesk give CMOs a holistic view of their true marketing effectiveness with the detailed touch and channel insights to quickly optimize spend and forecast revenue, improving marketing ROI and reducing customer acquisition cost.
With Attribution we’re always confident there is no grey area about where our users came from, what they cost us and how much money we made.
Thibaut Davoult,
Growth Engineer, Livestorm
