Benefits of Attribution and BigCommerce Together
Seamless Integration and Quick Setup
Attribution offers an easy-to-install app for BigCommerce, allowing you to start tracking your return on ad spend almost immediately. You can customize the order status that triggers revenue tracking to align with your specific sales process.
Detailed Customer Journey Insights
Gain visibility into the entire customer journey, including overlapping campaigns and detailed customer histories. Analyze cost to acquire, revenue, lifetime value (LTV), and every interaction leading to conversion, from the campaign level down to individual ads.
Comprehensive Multi-Touch Attribution
Automatically connect major advertising platforms such as Facebook, Google Ads, and AdRoll. Attribution de-duplicates conversions and allocates revenue across first-touch, last-touch, and multi-touch models, providing a clear picture of each channel’s contribution.