Automatically Track Facebook Ad Spend and Revenue
Easily connect Facebook Ads to see cost, visits, conversions and revenue in one simple dashboard without manual reporting.
Detailed Autotagging for Granular ROAS Insights
The Attribution Platform autotagging appends the Facebook Ad ID to URLs, enabling tracking of audience data, cost-per-click and calculating granular ROAS per campaign.
Optimize Marketing Mix with Multi-Touch Attribution
Get a holistic view of how Facebook Ads and other channels impact revenue at each touchpoint to optimize budget allocation.
How it works
How to integrate Facebook Ads and Recurly
Easily connect your platforms in just a few clicks and start seeing results.
Connect Attribution with Facebook Ads
Attribution integrates with Facebook Ads to automatically pull ad spend data and append unique tracking parameters to your ad URLs. This allows detailed tracking of the success and ROI of your Facebook ad campaigns without the need for manual UTM tagging.


Connect Attribution with Recurly
To integrate Attribution with Recurly, simply configure Recurly’s webhooks to send events to Attribution’s endpoint. This will allow Attribution to automatically track key subscription events and tie them to your marketing data.
Connect sales, lead and conversion data with ad spend
By integrating Recurly and Facebook Ads with Attribution, you can automatically connect your subscription billings and ad spend data to get a holistic view of marketing ROI. See which Facebook campaigns are driving the most sales and revenue in one simple dashboard.

Use cases
How different companies use The Attribution Platform to optimize ROI
B2B
Identify which touchpoints drive qualified leads and revenue across long sales cycles.
B2C
Pinpoint high-converting channels and optimize spend across fast-moving customer journeys.
E-Commerce
Track ad performance across platforms and attribute sales down to the SKU level.
SaaS
Connect marketing campaigns to product signups, demos, and recurring revenue.