Automatically Track Ad Spend
Attribution automatically pulls ad spend data from Bing Ads every 24 hours, making it easy to track your true return on ad spend.
Tie Bing Ads to Revenue
By integrating Bing Ads with Stripe via Attribution, you can connect clicks on your Bing Ads directly to revenue generated, giving you a clear picture of ROI.
Optimize Bing Ad Performance
Gain insight into which Bing Ad campaigns, ad groups and keywords are driving the most revenue, so you can optimize your ad spend for maximum return.
How it works
How to integrate Bing Ads and Stripe
Effortlessly link Bing Ads and Stripe in just a few clicks with Attribution’s seamless integration.
Connect Attribution with Bing Ads
To integrate Attribution with Bing Ads, enable auto-tagging in your Bing Ads account settings. Then connect your Bing Ads account in the Attribution settings.


Connect Attribution with Stripe
To connect Attribution with Stripe, sign into Attribution and visit the Settings page. Click the link to connect Stripe, then sign in with your Stripe account credentials to complete the integration.
Connect sales, lead and conversion data with ad spend
Automatically track Bing ad spend and tie it to sales, leads and conversions in Attribution. Get a complete picture of how your Bing ads are contributing to revenue at every touchpoint in the buyer’s journey.

Use cases
How different companies use The Attribution Platform to optimize ROI
B2B
Identify which touchpoints drive qualified leads and revenue across long sales cycles.
B2C
Pinpoint high-converting channels and optimize spend across fast-moving customer journeys.
E-Commerce
Track ad performance across platforms and attribute sales down to the SKU level.
SaaS
Connect marketing campaigns to product signups, demos, and recurring revenue.